Название: The Art of SEO: Mastering Search Engine Optimization, 4th Edition (8th Early Release)
Автор: Stephan Spencer, Eric Enge, Jessie Stricchiola
Издательство: O’Reilly Media, Inc.
Год: 2023-04-25
Страниц: 377
Язык: английский
Формат: epub
Размер: 29.9 MB

Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this fourth edition prepares digital marketers for 2022 and beyond with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscape. Novices will receive a thorough SEO education, while experienced SEO practitioners get an extensive reference to support ongoing engagements.

Название: A11Y Unraveled Become a Web Accessibility Ninja
Автор: Dimitris Georgakas
Издательство: Apress
Год: 2023
Страниц: 317
Язык: английский
Формат: pdf (true), epub (true)
Размер: 38.2 MB

Make designing and developing accessible websites fun and straightforward by deciphering information that is often confusing. This book examines how web professionals can ensure a website is as accessible as it can be, meeting the needs of its audience. The main focus is on web accessibility and, WCAG 2.1 and 2.2 guidelines: what they are, who they are for, and what can be done from a design point of view to make the lives of the users easier. In reviewing the fundamentals, emphasis will be given on what disabilities could potentially prevent users from getting the information they need and what can be done to help them. This is achieved by breaking down web design and development terms and practices, such as web accessibility, color contrast, typography, how to design specific components like carousels, forms, and so on. Lastly, it was also written to provide a more layman’s approach to terms like web accessibility, user-centric design, ARIA (Accessible Rich Internet Applications) practices, markup language, CSS, XML, FMCSJRB and TOISBCE (no, these don’t exist, luckily), and other terms and acronyms that we know or don’t know or don’t want to know. There’s an abundance of information out there about web accessibility, usability, and so many other beautiful and somewhat incomprehensible terms that it’s very easy to get lost thinking.

Название: How To Get To The Top of Google: The Plain English Guide to SEO
Автор: Tim Cameron-Kitchen
Издательство: Independently published
Серия: Digital Marketing by Exposure Ninja
Год: 2023
Страниц: 244
Язык: английский
Формат: pdf, azw3, epub, mobi
Размер: 17.5 MB

Revised and updated for 2023 — now with FREE downloadable checklists. Become one of the 10,000+ business owners and marketers who have used this bestselling no-nonsense SEO book to increase their rankings and sell more.Whether you’ve dabbled in Search Engine Optimisation (SEO) and been disappointed with the results, a complete SEO newbie looking for a large slice of the ranking pie or you’re a seasoned professional looking to stay up to date with the best SEO practices, this book is for you.

Название: Web Design in easy steps, 7th edition
Автор: Sean McManus
Издательство: Easy Steps Limited
Год: 2023
Страниц: 204
Язык: английский
Формат: epub
Размер: 12.4 MB

Guides you through the process of creating a website – in easy steps! Web Design in easy steps, 7th edition reveals the key principles of good web design, which is the art and science of building effective and attractive websites. The book will introduce you to the key technologies of the web, and the design principles that underpin successful sites. Whether you’re a budding designer who plans to build your own site, or you just want to be able to talk to professional designers in their own language, this book will give you an understanding of how websites are designed so that you can make the right decisions in launching your own site. You’ll also be able to build your own simple website using HTML, CSS, and jаvascript. When you find useful code snippets and templates online, you’ll know how to edit them and integrate them into your website correctly.

Название: Practical UI
Автор: Adham Dannaway
Издательство: Independently published
Год: 2022
Страниц: 282
Язык: английский
Формат: pdf
Размер: 132.1 MB

Don't just move stuff around until it looks pretty. User interface design is hard. Having endless design possibilities sounds great in theory, but in practice, it can be frustrating and time consuming. With so many options to choose from regarding layout, spacing, typography, and colour, making design decisions can be overwhelming. When you add usability, accessibility, and psychology to the mix, it gets even harder. Luckily, UI design doesn’t have to be so hard. Over the years, I’ve realised that most of my visual and interaction design decisions are governed by a system of logical rules. Not artistic flair or magical intuition, just simple rules. There are lots of different types of digital interfaces. This UI design book mostly focuses on web and mobile applications. That being said, the design guidelines are universal and also apply to marketing websites, e-commerce websites, software applications, and more.

Название: Strategic Content Design: Tools and Research Techniques for Better UX
Автор: Erica Jorgensen
Издательство: Rosenfeld Media
Год: 2023
Страниц: 320
Язык: английский
Формат: epub (true)
Размер: 19.2 MB

If you create content, you need pragmatic, research-driven methods to ensure that your content is effective - and what steps to take when it falls flat. Strategic Content Design empowers content strategists and designers, UX writers, and anyone responsible for websites, apps, and digital customer experiences to create excellent content with confidence.

Название: The Absolute Beginner's Guide to HTML and CSS: A Step-by-Step Guide with Examples and Lab Exercises
Автор: Kevin Wilson
Издательство: Apress
Год: 2023
Страниц: 244
Язык: английский
Формат: pdf
Размер: 12.1 MB

Written as an illustrated, step-by-step guide for beginners, this book will introduce you to HTML and CSS with lab exercises and examples of code. You'll begin by setting up the development environment such as local web server and html editor. The next few chapters cover web servers, the basics of HTML such as language syntax, tags, and how to write a program. Next, you'll learn how to put together simple web pages demonstrating how the code works and how to use various HTML tags and CSS to style the pages. Finally, the use of CMS to build websites such as Drupal and WordPress and how HTML and CSS fits in. At the end there are reference libraries for both HTML tags and CSS. For software programmers, developers, students, and anyone who wants a quick reference for HTML and CSS.

Название: Fundamentals of Web Development 3rd Edition
Автор: Randy Connolly, Ricardo Hoar
Издательство: Pearson Education
Год: 2022
Страниц: 1081
Язык: английский
Формат: pdf (true)
Размер: 60.6 MB

Fundamentals of Web Development, 3r d Edition guides you through the creation of enterprise-quality websites using current development frameworks. Written by leading teachers in the field and designed for serious programmers, this book is as valuable as a dev bootcamp. Its practical approach and comprehensive insight into the practice of web development covers HTML5, CSS, jаvascript, two server-side stacks (PHP and MySQL, as well as Node and MongoDB), CSS preprocessors, CSS design principles, ES6+ language additions, web and browser APIs, React, TypeScript, SQLite and NoSQL databases, GraphQL, serverless computing, caching, new security vulnerabilities, JWT authentication, DevOps, continuous integration/deployment, and microservice architectures. Coverage also includes the required ACM web development topics, aligned with real-world web development best practices. The 3rd Edition covers the most vital trends and innovations in the field, including significantly increased coverage of jаvascript, while continuing to provide a thorough and comprehensive overview of both the theory and practice of web development.

Название: The Designer's Guide to Figma: Master Prototyping, Collaboration, Handoff, and Workflow
Автор: Daniel Schwarz
Издательство: SitePoint
Год: 2023
Страниц: 167
Язык: английский
Формат: epub
Размер: 18.9 MB

Welcome to this tutorial on Figma. In this book, we’ll immerse ourselves in everything Figma has to offer as we design a simple web page. The layout of this page will be based on an older and a newer version of the iA Writer website’s splash page. Figma is the most complete tool for designing apps, websites, and other types of user interfaces (UIs). Unsurprisingly, it’s also the most-used UI design tool according to the 2022 Design Tools Survey. Figma can take product design teams all the way from ideation to high-fidelity prototyping—covering all the design processes in between. It can also facilitate diagramming, collaboration, and research, although these may sometimes require the use of third-party plugins or Figma’s secondary tool, FigJam. Figma’s design handoff and design system management features can help bridge the gap between design and development. It’s available for Windows, macOS, and as a browser app. We’ll need access to Figma in one of these forms to complete this book.

Название: Постройте профессиональный сайт сами: 1С-Битрикс
Автор: Басыров Р.
Издательство: СПб.: Питер
Год: 2009
Cтраниц: 304
Формат: pdf
Размер: 73 мб
Язык: русский

В последнее время всемирная сеть Internet стала привычным явлением, и представительство в нем имеют все желающие. Действительно, для поиска информации, обмена ею и общения с единомышленниками удобнее инструмента не сыскать. Данная книга позволяет изучить одну из существующих технологий создания сайтов – технологию CMS и, главное, один из вариантов реализации программ этого класса – CMS «1С-Битрикс: Управление сайтом».