Название: The Art of SXO: Placing UX Design Methods into SEO Best Practices Автор: Zuzanna Kruger Издательство: Apress Год: 2023 Страниц: 262 Язык: английский Формат: pdf Размер: 10.2 MB
Search Experience Optimization (SXO) is a fast growing field that combines the disciplines of Search Engine Optimization (SEO), Conversion Rate Optimization (CRO) and User Experience (UX) Design. It’s a holistic approach to creating websites that are not only optimized for search engines and bots, but for users too, a highly effective method of converting a websites visitors into customers and subscribers, leading some to think of it as SEO 2.0. The Art of SXO aims to be a comprehensive guide to this emerging field, explaining what it is, how it works, and how to use it to improve search rankings, increase conversions rates, and ultimately grow a company's revenue. This guide will be packed with tips, tricks, and tactics making it an essential resource for anyone looking to get the most out of their search traffic. For Web developers and UX designers, technical SEO specialists, digital marketers and business owners who may have a basic understanding of SEO, CRO, UX design and core digital marketing concepts, but are looking to take their practices to the next level with SXO.
Название: WordPress Bible: Ultimate Guide to Fixing 30 Most Annoying WordPress Errors in Minutes Автор: David Wealth Издательство: Independently published Год: May, 2022 (Version 1.0) Страниц: 226 Язык: английский Формат: pdf, mobi Размер: 10.1 MB
WordPress is a very significant platform in the web technology industry as it powers over 44% of websites in the World. And that alone is a huge fact and impressive statistic to me. However, I have discovered that people get into different types of issues from time to time using this Content Management System for their web projects. I was once stuck for over 72 hours looking for a way around an error I encountered some years back. I did have a breakthrough but not after wasting time, energy and resources. I have worked with developers and clients across over 4 continents of the world and some WordPress errors are common while some are a bit. However, it takes a holistic approach to tackle each error. In my over 7 years of building Professional WordPress-based websites and apps, I have come across these 30 issues and I have successfully fixed some and avoided some over and over again. Consider, WordPress Bible as a comprehensive guide to fixing these 30 common issues without wasting your time, resources and energy. It is a beginners-focused, expert-friendly and all-encompassing guide for all.
Название: NGINX. Книга рецептов Автор: Дерек де Йонге Издательство: ДМК Пресс Год: 2020 Cтраниц: 176 Формат: pdf (ocr) Размер: 23 мб Язык: русский
Из этой книги вы узнаете, как получить максимальную отдачу от NGINX с открытым исходным кодом и NGINX Plus. Вы получите простые рекомендации по вопросам разного уровня сложности – начиная с установки ПО и настройки основных функций до устранения неполадок. Автор описывает новые функции NGINX с открытым исходным кодом, такие как поддержка gRPC, сервер активной доставки HTTP/2 и алгоритм балансировки нагрузки Random with Two Choices для кластерных сред, а также новые функции NGINX Plus.
Название: The Art of SEO: Mastering Search Engine Optimization, 4th Edition (8th Early Release) Автор: Stephan Spencer, Eric Enge, Jessie Stricchiola Издательство: O’Reilly Media, Inc. Год: 2023-04-25 Страниц: 377 Язык: английский Формат: epub Размер: 29.9 MB
Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this fourth edition prepares digital marketers for 2022 and beyond with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscape. Novices will receive a thorough SEO education, while experienced SEO practitioners get an extensive reference to support ongoing engagements.
Название: A11Y Unraveled Become a Web Accessibility Ninja Автор: Dimitris Georgakas Издательство: Apress Год: 2023 Страниц: 317 Язык: английский Формат: pdf (true), epub (true) Размер: 38.2 MB
Make designing and developing accessible websites fun and straightforward by deciphering information that is often confusing. This book examines how web professionals can ensure a website is as accessible as it can be, meeting the needs of its audience. The main focus is on web accessibility and, WCAG 2.1 and 2.2 guidelines: what they are, who they are for, and what can be done from a design point of view to make the lives of the users easier. In reviewing the fundamentals, emphasis will be given on what disabilities could potentially prevent users from getting the information they need and what can be done to help them. This is achieved by breaking down web design and development terms and practices, such as web accessibility, color contrast, typography, how to design specific components like carousels, forms, and so on. Lastly, it was also written to provide a more layman’s approach to terms like web accessibility, user-centric design, ARIA (Accessible Rich Internet Applications) practices, markup language, CSS, XML, FMCSJRB and TOISBCE (no, these don’t exist, luckily), and other terms and acronyms that we know or don’t know or don’t want to know. There’s an abundance of information out there about web accessibility, usability, and so many other beautiful and somewhat incomprehensible terms that it’s very easy to get lost thinking.
Название: How To Get To The Top of Google: The Plain English Guide to SEO Автор: Tim Cameron-Kitchen Издательство: Independently published Серия: Digital Marketing by Exposure Ninja Год: 2023 Страниц: 244 Язык: английский Формат: pdf, azw3, epub, mobi Размер: 17.5 MB
Revised and updated for 2023 — now with FREE downloadable checklists. Become one of the 10,000+ business owners and marketers who have used this bestselling no-nonsense SEO book to increase their rankings and sell more.Whether you’ve dabbled in Search Engine Optimisation (SEO) and been disappointed with the results, a complete SEO newbie looking for a large slice of the ranking pie or you’re a seasoned professional looking to stay up to date with the best SEO practices, this book is for you.
Название: Web Design in easy steps, 7th edition Автор: Sean McManus Издательство: Easy Steps Limited Год: 2023 Страниц: 204 Язык: английский Формат: epub Размер: 12.4 MB
Guides you through the process of creating a website – in easy steps! Web Design in easy steps, 7th edition reveals the key principles of good web design, which is the art and science of building effective and attractive websites. The book will introduce you to the key technologies of the web, and the design principles that underpin successful sites. Whether you’re a budding designer who plans to build your own site, or you just want to be able to talk to professional designers in their own language, this book will give you an understanding of how websites are designed so that you can make the right decisions in launching your own site. You’ll also be able to build your own simple website using HTML, CSS, and jаvascript. When you find useful code snippets and templates online, you’ll know how to edit them and integrate them into your website correctly.
Название: Practical UI Автор: Adham Dannaway Издательство: Independently published Год: 2022 Страниц: 282 Язык: английский Формат: pdf Размер: 132.1 MB
Don't just move stuff around until it looks pretty. User interface design is hard. Having endless design possibilities sounds great in theory, but in practice, it can be frustrating and time consuming. With so many options to choose from regarding layout, spacing, typography, and colour, making design decisions can be overwhelming. When you add usability, accessibility, and psychology to the mix, it gets even harder. Luckily, UI design doesn’t have to be so hard. Over the years, I’ve realised that most of my visual and interaction design decisions are governed by a system of logical rules. Not artistic flair or magical intuition, just simple rules. There are lots of different types of digital interfaces. This UI design book mostly focuses on web and mobile applications. That being said, the design guidelines are universal and also apply to marketing websites, e-commerce websites, software applications, and more.
Название: Strategic Content Design: Tools and Research Techniques for Better UX Автор: Erica Jorgensen Издательство: Rosenfeld Media Год: 2023 Страниц: 320 Язык: английский Формат: epub (true) Размер: 19.2 MB
If you create content, you need pragmatic, research-driven methods to ensure that your content is effective - and what steps to take when it falls flat. Strategic Content Design empowers content strategists and designers, UX writers, and anyone responsible for websites, apps, and digital customer experiences to create excellent content with confidence.
Название: The Absolute Beginner's Guide to HTML and CSS: A Step-by-Step Guide with Examples and Lab Exercises Автор: Kevin Wilson Издательство: Apress Год: 2023 Страниц: 244 Язык: английский Формат: pdf Размер: 12.1 MB
Written as an illustrated, step-by-step guide for beginners, this book will introduce you to HTML and CSS with lab exercises and examples of code. You'll begin by setting up the development environment such as local web server and html editor. The next few chapters cover web servers, the basics of HTML such as language syntax, tags, and how to write a program. Next, you'll learn how to put together simple web pages demonstrating how the code works and how to use various HTML tags and CSS to style the pages. Finally, the use of CMS to build websites such as Drupal and WordPress and how HTML and CSS fits in. At the end there are reference libraries for both HTML tags and CSS. For software programmers, developers, students, and anyone who wants a quick reference for HTML and CSS.
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Название: The Art of SXO: Placing UX Design Methods into SEO Best Practices
Название: WordPress Bible: Ultimate Guide to Fixing 30 Most Annoying WordPress Errors in Minutes
Название: The Art of SEO: Mastering Search Engine Optimization, 4th Edition (8th Early Release)
Название: A11Y Unraveled Become a Web Accessibility Ninja
Название: How To Get To The Top of Google: The Plain English Guide to SEO
Название: Web Design in easy steps, 7th edition
Название: Practical UI
Название: Strategic Content Design: Tools and Research Techniques for Better UX
Название: The Absolute Beginner's Guide to HTML and CSS: A Step-by-Step Guide with Examples and Lab Exercises