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Название: Usability Testing for Survey Research
Автор: Emily Geisen, Jennifer Romano Bergstrom
Издательство: Morgan Kaufmann
Год: 2017
Страниц: 250
Формат: PDF
Размер: 10 Mb
Язык: English
Usability Testing for Survey Research provides researchers with a guide to the tools necessary to evaluate, test, and modify surveys in an iterative method during the survey pretesting process. It includes examples that apply usability to any type of survey during any stage of development, along with tactics on how to tailor usability testing to meet budget and scheduling constraints.