Название: Business Intelligence and Big dаta: Drivers of Organizational Success
Автор: Celina M. Olszak
Издательство: CRC Press / Auerbach Publications
Год: 2020
Страниц: 195
Язык: английский
Формат: pdf (true)
Размер: 17.6 MB
Business Intelligence and Big dаta: Drivers of Organizational Success examines how the success of an organization largely depends on the ability to anticipate and quickly respond to challenges from the market, customers, and other stakeholders. Success is also associated with the potential to process and analyze a variety of information and the means to use modern information and communication technologies (ICTs). Success also requires creative behaviors and organizational cleverness from an organization. The complex nature of Big Data resources requires the use of advanced techniques for processing and analyzing them. These techniques are data mining, text mining, web mining, graph mining, network analysis, machine learning, deep learning, neural networks, genetic algorithms (GAs), spatial analysis, and search-based application.