Название: Digital Impact: The Human Element of AI-Driven Transformation
Автор: Steve Lucas
Издательство: Wiley
Год: 2025
Страниц: 288
Язык: английский
Формат: pdf, epub (true)
Размер: 10.1 MB

Use technology to connect systems and data to change the world for the better.

In Digital Impact: The Human Element of AI-Driven Transformation, Steve Lucas, a three-time CEO, discusses how organizations can integrate and automate systems to create incredible outcomes that benefit people. Lucas explains how this becomes possible when businesses solve the ubiquitous problems of digital fragmentation and data complexity, which have become even more pressing with the rise of Artificial Intelligence (AI).

Using real-world customer stories as examples and writing in non-technical language that will appeal to every reader, this book shows how organizations are succeeding in missions like providing aid after natural disasters, growing food more sustainably, and ensuring students have access to everything they need on college campuses―all powered by connected technology.

Almost every leader grapples with a confluence of forces that will transform their organization for better or for worse. Artificial intelligence (AI) is one of those forces. Not only will it impact future business models, but it will also reset winners and losers in every market landscape. So, the question is not whether AI will disrupt – instead, it is, “What will you do with AI to disrupt the market?”

The last great disruption came from the Internet Age. While academics and pundits will claim we have been in some Fourth Industrial Revolution for the purposes of convening world leaders at a very cold venue in January (and they were wrong), AI is truly the next great disruption. Now there are many parallels to previous disruptions. We’ve tried hard to say mobile was a disruption. Cloud played a key role in changing technology deployments. And digital transformation created new business models. While these statements are all true and these mini-waves were all disruptions, the magnitude of these disruptions really fell back into the Internet Age bucket. Moreover, with the rise of AI, the demarcation between the Internet Age and the Age of AI has become radically apparent in hindsight.

We are at the beginning of this next massive disruption, and, like the Internet Age, the rules will be rewritten. However, the Internet Age was different. The Internet Age ushered in four key attributes – open systems, decentralized control, many winners, and exponentially lower costs. In this Age of AI, we have the exact opposite – closed systems, centralized control, a few winners, and exponentially greater costs. While some of these four attributes will evolve, we will move from chaos to cohesion as the dust settles.

So, success in the Age of AI will require a more precise and disciplined approach. As Steve Lucas highlights in this book, the digital imperative in the Age of AI is here in front of us. Achieving great outcomes with digital transformation requires the ability to master data; use automation to achieve machine scale; and apply AI to augment, accelerate, automate, agentize, and advise our businesses.

AI cannot succeed without a strong data foundation, and businesses must weave AI into the fiber of the entire organization. Organizations will need to rapidly integrate data, seamlessly orchestrate processes, and contextually serve up relevant experiences. This will make the difference between a good business and a great one. With this new Age of AI, we can accomplish great things at machine scale. More importantly, we must also design for human scale.

Inspiring stories explored in this book include:

How a chocolate company is working to end child labor in the cocoa-growing process in West Africa
How a well-known charitable organization provides aid and services for people in need
How a credit union helps members make better financial decisions for their families

For business leaders across industries, Digital Impact serves as an essential blueprint to unleash an organization's full potential for doing good by digitally transforming its technology architectures through integration and automation.